"We did recently find a bug with our social plug-ins where at times the count for the Share or Like goes up by two, and we are working on fix to solve the issue now."
...now that it has been exposed, he mumbled under his breath. Double the interest is so much more appealing if you are trying to convince advertisers of the popularity they will gain by using the platform. Double the real users, double the real interest, double the real common share value. But the law has no problem with arresting a guy for (allegedly) stealing a donut.