homepage Welcome to WebmasterWorld Guest from 54.204.68.109
register, free tools, login, search, subscribe, help, library, announcements, recent posts, open posts,
Accredited PayPal World Seller

Home / Forums Index / Social Media / Facebook Marketing
Forum Library, Charter, Moderators: httpwebwitch

Facebook Marketing Forum

    
Facebook Moves To Strenthen Its Trademark Claim To Include 'book'
engine




msg:4432672
 5:42 pm on Mar 23, 2012 (gmt 0)

Facebook Moves To Strenthen Its Trademark Claim To Include 'book' [arstechnica.com]
Facebook is trying to expand its trademark rights over the word "book" by adding the claim to a newly revised version of its "Statement of Rights and Responsibilities," the agreement all users implicitly consent to by using or accessing Facebook.

You may recall that Facebook has launched multiple lawsuits against websites incorporating the word "book" into their names. Facebook, as far as we can tell, doesn't have a registered trademark on "book." But trademark rights can be asserted based on use of a term, even if the trademark isn't registered, and adding the claim to Facebook's user agreement could boost the company's standing in future lawsuits filed against sites that use the word.

"Unregistered marks are quite common in the US," University of Minnesota Law Professor William McGeveran told Ars. "Rights arise from use, not registration (though registration does give you some other advantages). That's how Facebook can try to claim 'book'." If you see a next to a name, that indicates an unregistered, claimed trademark, whereas an R in a circle signifies a registered one, McGeveran notes.


 

Kate_Oranum




msg:4432933
 10:56 am on Mar 24, 2012 (gmt 0)

Wow, thank you for posting this! Good to know - where was this ?

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Social Media / Facebook Marketing
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About
© Webmaster World 1996-2014 all rights reserved