I've recently begun creating celebrity fan pages, singer and band fan pages, as well as fan pages from a wide variety of other niches. I also built pages based on a few websites I run. Alot of people don't understand that Facebook is a "platform". People don't go there to buy, they go there to be connect, be informed, and be entertained. Once you understand this it becomes alot easier to utilise Facebook as a marketing option for your own pages or simply building many fan pages totally unrelated to your own websites. I also built a couple of websites based around Facebook fan pages. These pages saw exponential traffic within a matter of hours. With one of my pages, I had 16,000 'Likes' within 22 hours. I created a Facebook page for each of my websites I already had and they saw an average of about30-40% traffic growth within a couple of days. Its easy when you know how.