Jimmyco
msg:4248691 | 8:42 pm on Jan 3, 2011 (gmt 0) |
It could be a holiday break (usage), are you still getting impressions? 0 impressions means 0 clicks. I would suggest looking at your estimated reach in the Edit Ad section.
I often edit my targeting, as the customer base dries up after a while (unless you are targeting on a broad scale, but that doesn't seem to be the case from your question).
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mycrystalbridge
msg:4248724 | 9:55 pm on Jan 3, 2011 (gmt 0) |
impressions dropped from 13k to 3k on Dec. 7th and keeps going down. I'm digging in deeper to see what has caused the impressions to drop.
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OddDog
msg:4249087 | 8:21 pm on Jan 4, 2011 (gmt 0) |
Are you changing the creatives? That maybe worth a go.
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leoyang2565
msg:4249266 | 8:13 am on Jan 5, 2011 (gmt 0) |
create some new subcategory ads targeting more specific areas / interests / languages and wait to see what will happen ... ...
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leoyang2565
msg:4249268 | 8:17 am on Jan 5, 2011 (gmt 0) |
Create some new subcategory ads targeting more specific areas, interests, languages and wait to see what will happen ... ...
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mycrystalbridge
msg:4249385 | 3:47 pm on Jan 5, 2011 (gmt 0) |
I have edited the target to make it much broader. still very minimum impressions (for yesterday). hmmm...keep exploring..
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mycrystalbridge
msg:4250958 | 2:06 pm on Jan 9, 2011 (gmt 0) |
glad to report back that my impression is back to the normal 30k daily range. I didn't tweak the advert after the initial change, which broadened the target audience significantly.
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p5gal5
msg:4251376 | 4:35 pm on Jan 10, 2011 (gmt 0) |
given the proximity to the holidays, I'd imagine you were outbid by companies looking to utilize on the high conversion rates during the christmas season. they've probably gone back to their normal advertising schedules.
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