homepage Welcome to WebmasterWorld Guest from 54.166.128.254
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Pubcon Platinum Sponsor 2014
Home / Forums Index / Social Media / Facebook Marketing
Forum Library, Charter, Moderators: httpwebwitch & not2easy

Facebook Marketing Forum

    
facebook ads impression issue
anyone had the same experience?
clyde114



 
Msg#: 4205184 posted 9:41 am on Sep 22, 2010 (gmt 0)

Hi Webmasters!

I'm experimenting with facebooks ads for my direct sale site - they've worked really well to date but with no changes made by me the impressions just disappear - anyone had the same experience?

I'm targeting over 100k users by
- country
- age, gender
- company worked for

I think i can discount the issue being around fatigue due to over exposure

Thanks in advance
Clyde

 

Even_Steven

10+ Year Member



 
Msg#: 4205184 posted 11:59 pm on Sep 24, 2010 (gmt 0)

I notice my Facebook ad impressions can vary up and down like a rollercoaster. I think it's due to competition with other ads. I'm guessing Facebook displays whatever ads generate the most revenue for them. That means, whichever ads get clicked on the most, not necessarily which ads have the highest bids.

clyde114



 
Msg#: 4205184 posted 2:31 pm on Oct 4, 2010 (gmt 0)

i've found the key metric is 0.02% CTR - go under this and the ad stops being shown. This 'rollercoaster' style ad serving doesn't help matters!

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Social Media / Facebook Marketing
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved