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Ecommerce Forum

Product Rich Snippets

 1:45 pm on Nov 8, 2012 (gmt 0)

Does anyone use Rich Snippets on their product pages? Any success or horror stories in terms of results?




 1:54 pm on Nov 8, 2012 (gmt 0)

We have used structured data for product reviews for about a year. It's had no measurable effect, although we occasionally see the summary data (1 to 5 stars) in Google serps.

It's simple to implement, so there's really no downside other than a couple hours of programming.

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