| Competitor Comparison Table On Website?
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olimits7
msg:4469928 | 3:53 am on Jun 27, 2012 (gmt 0) |
Hi,
I was wondering would you list your competitors on your website in a side-by-side comparison chart to help users easily see/compare the benefits of using your site over your competitors?
This would be used for a membership services type website, and what I would probably want to point out the most regarding my competitors is some list low prices; which seem good at first glance, but then pile on these hidden fees that later make the total price be greater than my website.
At first I was thinking that by having a page like this I would end up letting people know about my other competitors; which if they didn't know about them maybe they would go with them.
However, I also feel that most people already know the top players in this industry so it wouldn't be me telling them about a company they didn't know about already, but presenting an easy to read side-by-side chart where they could see exactly how each company measures up.
Thank you,
olimits7
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piatkow
msg:4469958 | 7:26 am on Jun 27, 2012 (gmt 0) |
To say that I am offering better prices than nationally known names - maybe. Comparing against companies that visitors might not recognise, no.
Consistent accuracy is a problem, if you do it yourself it will be a serious distraction from your business, if you use a third party provider for the figures then you will be paying $$$
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