joined:Feb 1, 2012
I have a new ecommerce concept that I am excited to develop. Due to my web marketing experience, I have a pretty good handle on the front end of the concept (website, branding, marketing, product offerings, etc.). For now, I will use BigCommerce as my ecommerce platform. This seems like a good fit at this stage.
My concern is on the backend (fulfillment, inventory, accounting, customer service, etc.). At this point, it is just me. I may bring on a partner at a later date. I have a part time staffer than can help me out on the admin side, but my staffing resources are limited. This is the area I need assistance with. I think fulfillment houses can help, but I am afraid outsourcing everything will eat up my margins. Plus, this part of the concept seems overwhelming to me, but I know this is a crucial element to make an ecommerce venture successful.
Any suggestions on how I should tackle the back end? I am very bullish on this concept, but it may be a bigger task for just a one man shop. I need to be smart on how I proceed with this, but I most definitely want to give this a shot.