| 1:38 am on Sep 16, 2011 (gmt 0)|
So you're saying that you think there is some kind of technical problem, which is making your orders predominantly single item orders? Has a customer ever said they had a problem loading multiple items?
| 12:19 pm on Sep 16, 2011 (gmt 0)|
Correct. I believe it's technical and may be not necessarily impossible to put to items in the cart but it's discouraged by slow page load or whatever the problem is. Customers rarely report even when something is obviously and completely down, they just move on.
We do see this issue come up after our hosted cart solution does a routine software upgrade. With a software upgrade, there's a two day brown-out until the site spools back up and converts at normal levels. Other times the cause is unknown but it is not a random swing in the numbers.
[edited by: lorax at 1:12 pm (utc) on Sep 16, 2011]
[edit reason] fixed typo [/edit]
| 7:16 pm on Sep 16, 2011 (gmt 0)|
Hmm... I don't know. If there was that large of a cart problem, to the point where that many people can't put more than one item in at a time. I would think you'd hear about it. Especially with the volume you seem to be doing. I could see it being tied to some sort of free shipping deal, or other type of sale... where you have people purposely buying more stuff to meet the criteria somehow. I would think that if anything... people would just cancel their order altogether if they couldn't get the cart to work right. I mean, assuming that you sell stuff that can be purchased elsewhere. That's what I would do if that happen to me. But if I really wanted your stuff and there was an issue, I'd contact the site. I have to think multiple people would, if it was that wide scale a problem. I wouldn't rule out a fluke. There's some really weird patterns that just seem to happen with people in sales.
| 7:42 am on Sep 19, 2011 (gmt 0)|
call me paranoid but I tend to blame Google. We get many sales for a few days straight and then for the next few days nothing. Doesn't matter the day it's been like this for years.
Is google sharing the high potential buyers around to different sites?
If you think about Google does know who the buyers are due to personalization and goal tracking in analytics. Google knows who buys online more often than other visitors
Just like they control traffic they can control buyers now too.
| 10:15 pm on Sep 19, 2011 (gmt 0)|
I had a site that with level visitors but the sales ONLY came through on every 3rd day, again I dont know why. Another site goes crazy for sales Nove to June then nothing at all.
And I mean nothing.
Having said that having owned Bricks shop ive seen the same thing, tons of people no sales..... Human nature ?
| 8:32 am on Sep 26, 2011 (gmt 0)|
Can you run a solution like clicktale and see if it's on the browser's side? Is it possible more payments are getting declined on a specific day?
| 12:53 am on Sep 27, 2011 (gmt 0)|
Oziman, Thanks for the clicktale lead. I wasn't familiar with any service quite like this and have always thought such a service would be enormously useful. Will implement and report back.
Also, I started this thread after a really weird week of ups and downs as explained above. About 9 days ago the hosted cart announced our new software version was live. Site has been converting normally (what I consider normal for this site 10% and multiple items) every single day since, no exceptions. I see these analytical anomalies with almost every software upgrade and often wonder if whatever they are doing on the server side is affecting performance of the live site.
| 12:18 am on Sep 28, 2011 (gmt 0)|
Have you tried to look at other possible issues with your store:
- issues with the site search engine for the store,
- payment systems,
- integration with the shipping carriers,
It seems there could be issues with those pieces also.
The shopping would have no effect if any of these pieces have downtime or issues.
| 1:50 pm on Sep 28, 2011 (gmt 0)|
If you believe it might be a technical issue you should check if you have some cronjobs running which slow down server performance. Automatic newsletters, log file statistics, something like that.
However this might be normal statistical fluctuations. I am sure you also have days where the average is 3 items, or the conversion rate is 13%.