Msg#: 4330057 posted 5:05 pm on Jun 24, 2011 (gmt 0)
Depends on the size of your images, with small thumbs 15 - 20. My rule of thumb is 1.5 "average" screens deep (scroll.) But in any case - LET YOUR USERS DECIDE. :-) Have a per page functionality somewhere and let them adjust it. People do use this.
Msg#: 4330057 posted 2:25 pm on Jun 27, 2011 (gmt 0)
But in any case - LET YOUR USERS DECIDE. :-)
Test this out, but I am not sure I would agree with rocknbil on this.
I would prefer, if at all possible, to do A/B testing with a set number of images per page, and then see which format performs better.
I tend to think it has LESS to do with the amount of scrolling one has to do and MORE to do with the amount of choices a visitor has to make when on a screen. Also, I would be sure to put the best performing / best ROI products at the top of the category page.