I have a professional forum where members have an option to upgrade their account and see premium content. On the upgrade page I have few subscription options: monthly, 3 months, 6 months or 1 year. I do display prices for each and show that subscribing to longer period would provide a significant discount.
Today, Iíve check out Webmaster World subscribe page and very much to my surprise I saw NO prices listed. I had to click the pay buttons to see.
Question: Why is this like this? Is not displaying prices better for conversion?