My website sells a monthly service. Our typical prospective customer will visit once and never come back so we want them to encourage him to subscribe right then and there. To increase conversions we currently offer free bonuses for signing up. Is using a 24 hour window to get these free bonuses a good idea or should I go another route?
Does something like "Sign Up in the Next 24 Hours (or by tonight at midnight) and receive $X in Free Bonuses" sound like a good idea? Are there other better ideas out there? I look forward to hearing your thoughts.