Msg#: 3424490 posted 9:28 am on Aug 17, 2007 (gmt 0)
Think of a retail boutique with a very, very limited range of products and bargain basement prices. Now, put that on the Internet and you have the next big thing in online shopping.
Niche online stores are making a name for themselves by finding cool stuff -- from travel deals to live event tickets to surplus electronic and other thingies -- at discount prices that keep bargain hunters coming back again and again.
Msg#: 3424490 posted 1:41 pm on Aug 17, 2007 (gmt 0)
Niche - A situation or activity specially suited to a person's interests, abilities, or nature. A special area of demand for a product or service.
I'd say this not only applies to Ecommerce but every website out there. The "Niche" is where you want to be in the long term. Outside the "Niche", the margins are thin and the competition is fierce.
I'm finding Local Niche's each and every time I go out. There are so many "golden opportunities" out there at the local level.
For example, I just went to the Sawdust Festival in Laguna this month. Wow, the local artists really have a great thing going. And you know what? Someone needs to help them bring their products to an International market. And, I have just the person in mind to assist them. :)