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. x x x Sunrise Period Commences
Sunrise Trademark Protection or Shakedown Trademark Holder Period (Webwork Asks)

 4:26 pm on Sep 7, 2011 (gmt 0)

. x x x Sunrise Period Commences [bbc.co.uk]
Brand and IP holders wanting to register now have 50 days - a so-called "sunrise period" - to submit their application.

Earlier Stories

Are companies budgeting for a purchase of a gTLD X X X branded domain? [webmasterworld.com]

Businesses Buying Up .x x x Domains To Protect Trademarks [webmasterworld.com]



 3:39 pm on Sep 12, 2011 (gmt 0)

Who are these people who keep wanting to discuss X X X domains?


P.S. If you register your name as a X X X domain does that mean you are guilty or or suspect for soliciting?


 3:59 pm on Sep 12, 2011 (gmt 0)

I'm sure this is a boon for the prawn industry. But why would someone buy this up to protect a trademark? Seems pretty tenuous to me. I mean, if you were Googling and saw webmasterworld dot #*$!, what would you expect to see if you clicked on the link? prawn, or a scam.


 12:59 pm on Sep 13, 2011 (gmt 0)

Wheel, it almost appears to be part of the business model of every new gTLD that is launched - "PROTECT YOUR TRADEMARK". Ergo, the so-called "sunrise period" for every new gTLD.

Sunrise, shmunrise! PERIOD! Any further "protect your brand" activity and the whole bunch - ICANN included - needs to be indicted under RICO for running a shakedown racket.

I say "Sorry, no, how about YOU - the new registry - bear the burden and cost of protecting famous (Microsoft, Google, etc.) brands!"

This has become a matter of sheer money grabbing by ICANN (gTLD application fees, registry renewal fees, etc.) AND every registry that thinks its only duty is to "sunrise" brands - to allow famous brands "to protect" themselves . . from the absolutely predictable - "Hey, I wanna be Google.x x x !" - outcome of releasing a new gTLD.

If ICANN wants to play the unlimited gTLD game then the ONLY sane approach to brand protection is to have 1 SUNRISE - PERIOD. 1 SUNRISE where every major, global, undeniable brand is established and BARRED from further/future registration UNDER ALL new gTLDS.

Let the applicant who wants to register a Brand.NewGTLD come forward with proof, on notice to the other 1-time-sunrised brands, to "really apply" to register Brand.NewGTLD - not just by whipping out a credit card but by a hearing process that shows bona fide TM rights sufficient to allow the inception of Brand.NewGTLD.

[edited by: Webwork at 4:22 pm (utc) on Oct 13, 2011]


 6:49 am on Oct 9, 2011 (gmt 0)

Adult Entertainment Company Acquires Gay.#*$! for $500,000
12 Premium .#*$! Domain Names Go Up for Auction at T.R.A.F.F.I.C. Conference
$500K? dont know if this is another spam like .asia or not! but im sure i wont bid and participate in the auction! i had much better luck in stocks than domains...
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