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Domain Names Forum

keyword domain - how to appraise

 8:58 pm on Dec 16, 2010 (gmt 0)

I'm watching TV at lunch and they announced a new product in the financial sector (country specific). I dashed to the computer and registered the singular and plural of both the .com and the ccTLD. The product/service is four words, but it's distinctive. The product would be described and searched for on all four words in order.

How would one appraise something like that? Slap up a '$500 buy me' on the site and wait for the sudden but inevitable profits to roll in?

Or should I keep it because they'll be worth more as they age? (i.e. as the product/service becomes commercially available).



 8:23 pm on Dec 18, 2010 (gmt 0)

I suggest you check for trademark registrations and, "IF YES THEN" check for the TM enforcement litigation history of the TM holder . . before doing anything with the domain.

Registering the product name in the home ccTLD of the company doing the product launch might be a bit of an irritant. That you reg'ed them both on the day of the public announcement might put a bullseye on you.

So . . . what is it I'm supposed to be doing here, in this thread? Oh, yeah, telling you how much it's worth. :P

Not much based on what you have described. Might even be a negative.


 8:32 pm on Dec 19, 2010 (gmt 0)

No TM issues. This was a gov't announcement where they announced some legislative changes to bring about a desired effect, that effect being described by 3-4 generic words.

In the US, say I managed to grab defined benefit pensions dotcom and dotus, the day the gov't announced defined benefit pensions for the first time. Like that.

I suspect that the value will partly be 'based on the effort I put into it' since it's a generic term.

I'm reluctant to just leave it sit blank. I may put up some general commentary on the page for now just to give the bots something to crawl.

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