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JC Penney - US Retail Giant - Preemptive / Anti-Labor Union Domain Registrations?
Web reputation management or harming its reputation by registering likely opposition party domains?
Webwork




msg:4104634
 6:58 pm on Mar 25, 2010 (gmt 0)

I don't often see large scale preemptive domain registrations like the following.

There's something not all that nice about this apparent anti-union action, like "If we register these domains we can suppress or impair the voice of the opposition".

They have every right to register whatever domains they want to register, especially any that may reference their company name, but public knowledge/awareness of this maneuver might be used make it appear that JCP intends to suppress dissent and/or discussion and/or organization of the opposing voices by any and all means. (IMHO, for a union or opposting voice to use a domain with JCP in it to organize around would not be adjudicated a violation of JCP's trademark . . but get yer own legal opinion if you're someone doing this. ;) )

What do you think? Smart move? Dumb move?

New registrations for JCPENNEY.COM for 3/25/2010.

1 BOYCOTTJCP.COM
2 BOYCOTTJCP.NET
3 BOYCOTTJCPENNEY.COM
4 BOYCOTTJCPENNEY.NET
5 JCP-LABOR.COM
6 JCP-LABOR.NET
7 JCP-MANHATTAN.COM
8 JCP-MANHATTAN.NET
9 JCP-QUEENS.COM
10 JCP-QUEENS.NET
11 JCP-RWDSU3.COM
12 JCP-RWDSU3.NET
13 JCP-RWDSU3.ORG
14 JCP-RWDSULOCAL3.COM
15 JCP-RWDSULOCAL3.NET
16 JCP-RWDSULOCAL3.ORG
17 JCPENNEY-LABOR.COM
18 JCPENNEY-LABOR.NET
19 JCPENNEY-MANHATTAN.COM
20 JCPENNEY-MANHATTAN.NET
21 JCPENNEY-MANHATTAN.ORG
22 JCPENNEY-QUEENS.COM
23 JCPENNEY-RWDSU3.COM
24 JCPENNEY-RWDSU3.NET
25 JCPENNEY-RWDSU3.ORG
26 JCPENNEY-UNION.COM
27 JCPENNEY-UNION.NET
28 JCPENNEY-UNION.ORG
29 JCPENNEYEMPLOYEES.NET
30 JCPENNEYJOBS.NET
31 JCPENNEYJUSTICE.COM
32 JCPENNEYJUSTICE.NET
33 JCPENNEYLABOR.COM
34 JCPENNEYLABOR.NET
35 JCPENNEYMANHATTAN.COM
36 JCPENNEYMANHATTAN.NET
37 JCPENNEYORGANIZE.COM
38 JCPENNEYORGANIZE.NET
39 JCPENNEYORGANIZE.ORG
40 JCPENNEYQUEENS.COM
41 JCPENNEYQUEENS.NET
42 JCPENNEYQUEENSUNION.COM
43 JCPENNEYQUEENSUNION.NET
44 JCPENNEYQUEENSUNION.ORG
45 JCPENNEYRESPECT.COM
46 JCPENNEYRESPECT.NET
47 JCPENNEYRESPECT.ORG
48 JCPENNEYUNFAIR.COM
49 JCPENNEYUNFAIR.NET
50 JCPENNEYUNFAIR.ORG
51 JCPENNEYUNIONVOTE.COM
52 JCPENNEYUNIONVOTE.NET
53 JCPENNEYUNIONVOTE.ORG
54 JCPENNEYWORKERS.COM
55 JCPENNEYWORKERS.NET
56 JCPJOBS.NET
57 JCPJUSTICE.COM
58 JCPJUSTICE.NET
59 JCPLABOR.COM
60 JCPLABOR.NET
61 JCPMANHATTANUNION.COM
62 JCPMANHATTANUNION.NET
63 JCPMANHATTANUNION.ORG
64 JCPORGANIZE.COM
65 JCPORGANIZE.NET
66 JCPORGANIZE.ORG
67 JCPQUEENSUNION.COM
68 JCPQUEENSUNION.NET
69 JCPQUEENSUNION.ORG
70 JCPRESPECT.COM
71 JCPRESPECT.NET
72 JCPRESPECT.ORG
73 JCPSURVEYABLE.COM
74 JCPUNFAIR.COM
75 JCPUNFAIR.NET
76 JCPUNFAIR.ORG
77 JCPUNIONVOTE.COM
78 JCPUNIONVOTE.NET
79 JCPUNIONVOTE.ORG
80 JCPWORKERS.COM
81 JCPWORKERS.NET
82 MAKE-THE-ROAD-JCP.COM
83 MAKE-THE-ROAD-JCP.NET
84 MAKE-THE-ROAD-JCP.ORG
85 MAKE-THE-ROAD-JCPENNEY.COM
86 MAKE-THE-ROAD-JCPENNEY.NET
87 MAKE-THE-ROAD-JCPENNEY.ORG
88 MAKETHEROADJCP.COM
89 MAKETHEROADJCP.NET
90 MAKETHEROADJCP.ORG
91 MAKETHEROADJCPENNEY.COM
92 MAKETHEROADJCPENNEY.NET
93 MAKETHEROADJCPENNEY.ORG
94 MTRJCP.COM
95 MTRJCP.NET
96 MTRJCP.ORG
97 MTRJCPENNEY.COM
98 MTRJCPENNEY.NET
99 MTRJCPENNEY.ORG
100 POVERTYATJCPENNEY.COM
101 POVERTYATJCPENNEY.NET
102 POVERTYATJCPENNEY.ORG
103 VOTEUNIONJCP.COM
104 VOTEUNIONJCP.NET
105 VOTEUNIONJCP.ORG
106 VOTEUNIONJCPENNEY.COM
107 VOTEUNIONJCPENNEY.NET
108 VOTEUNIONJCPENNEY.ORG
109 WORKINGFORPENNEYS.COM
110 WORKINGFORPENNEYS.NET
111 WORKINGFORPENNIES.COM
112 WORKINGFORPENNIES.NET
113 WORKINGFORPENNYS.COM
114 WORKINGFORPENNYS.NET

(List courtesy of Dom Tools "Daily Changes" DNS utility.)

 

Don_Hoagie




msg:4105341
 6:02 pm on Mar 26, 2010 (gmt 0)

Wouldn't it be awesome if Google's algorithm or manual scoring took into account the number of domains that have been purchased to protect against the release of content on a particular site in question?

I mean, if a company is willing to buy hundreds of domains to squash certain information, then surely that information is something users would want to find, and therefore a site displaying such information deserves a boost in PageRank.

Don't mind me, I just love irony.

chicagohh




msg:4105412
 8:08 pm on Mar 26, 2010 (gmt 0)

It's not just JC Penney...

Domain Name Wire reported, "Perhaps to gain an upper hand, the NFL Players Association just bought the domain name NFLLockout.com".

Of note, it reads like the seller purchased it last fall at reg fee and sold it for $25,000.

has2hands




msg:4105531
 1:13 am on Mar 27, 2010 (gmt 0)

109 WORKINGFORPENNEYS.COM

they missed this one, better register:

110 WorkingForPennysAtJCPenny.com :)

BillyS




msg:4105545
 2:03 am on Mar 27, 2010 (gmt 0)

Incredibly dumb by JCP.

Bush registered 200 names b4 he ran 4 pres 1st time.


I'm seeing a pattern here...

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