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.com versus .us
hansi333

5+ Year Member



 
Msg#: 3956615 posted 3:29 pm on Jul 21, 2009 (gmt 0)

hi everyone,

i am from europe and i have a question with regards to the domain name that we should use
for a new website targeting the US market - I will use "company" as
our company name in this example.
the company website company.com cannot be used for the US website,
since this is our "international" domain, kind of a worldwide
international presentation of our company.

so for the US market basically we have two options:

1) www.company.us
or
2) www.company-usa.com

some people argue that a .com domain is always better in the US, some
say that company.us is best for the US.

I would really appreciate everyones comment on this one - what do you
guys think?

 

jbinbpt

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 3956615 posted 3:54 pm on Jul 21, 2009 (gmt 0)

Whenever possible use a .com

I don't know if anyone here in the US prefers .us

hansi333

5+ Year Member



 
Msg#: 3956615 posted 4:09 pm on Jul 21, 2009 (gmt 0)

shure, i agree that generally speaking .com is better, but do you think that company-usa.com is better than company.us ?

jbinbpt

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 3956615 posted 4:19 pm on Jul 21, 2009 (gmt 0)

I actually prefer companyusa.com

Lose the hyphen. They confuse a lot of people.

tim222

WebmasterWorld Senior Member 5+ Year Member



 
Msg#: 3956615 posted 10:11 pm on Jul 21, 2009 (gmt 0)

I don't know if anyone here in the US prefers .us

I've been gobblng them up lately, especially since they're at a discounted rate.

For one thing, I'm finding phrases that I can use in click ad campaigns - phrases which aren't remotely available as a .com ... I'm not talking about spammy domain names that are just a bunch of keywords linked by hyphens - I'm talking about great phrases that are natural search terms.

Also, I'm finding that 3 and 4-letter .us domains that are *perfect* for Twitter. I don't like that "bit.ly" mangled URL which reveals nothing of the destination... I'd rather have a short, meaningful .US domain with a descriptive URL.
Examples:
bit.ly/g12345
****.us/widgets
[both URLs purposely non-functional]

That being said, next year when I have to renew at the normal rate I suppose I'll need to reassess the usefulness of each. I doubt that I'll renew them all when the time comes.

HuskyPup



 
Msg#: 3956615 posted 10:43 pm on Jul 21, 2009 (gmt 0)

the company website company.com cannot be used for the US website, since this is our "international" domain, kind of a worldwide international presentation of our company.

Interesting since this is precisely what we do and we use the .us for our company presence there.

We have example.com/co.uk/eu/cn/in/us/etc for each country from where we have either major supplies or production.

The .us ranked very quickly and is linked directly to our other country-specific sites and the .com

Don't forget that a live .us site is supposed to be hosted on a US server.

murmy

5+ Year Member



 
Msg#: 3956615 posted 8:12 am on Aug 7, 2009 (gmt 0)

The bottom line is that whatever extension you use, a proportion of your visitors will just naturally type in .com so if you ever get a reasonable amount of traffic youll always lose some to the dot com.

For that reason, you should ideally own the .com

TowerOfPower

10+ Year Member



 
Msg#: 3956615 posted 11:17 pm on Aug 9, 2009 (gmt 0)

A .us is about as appealing as a .info tld.

HuskyPup



 
Msg#: 3956615 posted 3:44 pm on Aug 10, 2009 (gmt 0)

A .us is about as appealing as a .info tld.

To whom? You or Joe Public?

I wonder why the US are not as patriotic to .us as many other countries are such as .de .nl etc? After all .com is derived from commercial and therefore is not country specific, surely US companies wishing to promote themselves as such could possibly derive more recognition or is .com engraved deep into the psyche of many in the US now that they deem it their own?

Just thinking out loud:-)

GaryK

WebmasterWorld Senior Member 10+ Year Member



 
Msg#: 3956615 posted 5:26 pm on Aug 10, 2009 (gmt 0)

What about buying both and doing a permanent redirect from .co.us to .com?

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