Msg#: 4226540 posted 11:22 am on Nov 6, 2010 (gmt 0)
1. Talk to your readers in the language they understand best. 2. Be concise whenever possible. 3. Write for users but keep search engines in mind too - strike a balance between satisfying your readers and search engines. 4. Always check and re-check your website content for typos, grammatical errors, etc. 5. Break up your content into logical sections. 6. Use apt headlines, sub heads and formatting.