I do not want to get into details. All I want to tell you is that you need a big website for this project. Marketing-wise SEs prefer big sites with genuine content rather than many scattered blogs or stuff like that. Well, this is my opinion. You have to make the call.
I don't know how Blogspot works - you definitely want to have your own domain name.
Other than that, IMHO it depends on what you mean by "news". Just because of how blogs are set up, the news on a blog would have to be "Here today... gone tomorrow with something else here." Newer stuff will replace older stuff, and then the older stuff will be harder to find. If you want people to be able to easily locate and read previous articles, a site would be much better.
There are ways, of course, to add some blog-type functionality to a website - the ability for people to comment on an article, etc.
Being not familiar in details about what you are actually desiring to set up, it is very hard for me to recommend you a website or a blog.
In general terms, a website (+/- a corporative blog) is much more needed in large or small building reputation companies), whereas blogs without a website are preferred generally in some businesses in which constant contact with the target audience is a must, e.g. media, or some small retailers and so on. I am saying again, these are only same very basic principles to step on.
Blog or Web Site?
Both if you can do it, if not it depends on how you work. If you want to add new content like a diary entry use blogs. If you want to keep older material accurate and up to date use a web site.
Blogs seem to generate more feedback IMO but web sites give a more formal web presence.
|news site geared towards a particular industry |
From this very brief description, I may only wonder what you exactly have in mind. Anyway, I am one with the last post above - if you need to have more interactive content, have a blog.
If your want to place the accent on a more formal web presence, go for a website and
If you want businesses to access your site then stay off any blogging service. I know that our office firewall blocks Blogspot.
IMHO I think that you will need a site, and a big one that is. A site that will cover all the things that you are going to deal with, discuss and so on. I really doubt that you will manage to do all that on a Blogspot blog.
If farmboy could stop by the thread and give us some further details maybe we could share some more adequate bits of advice, which appears to be impossible now.
Blogs are the perfect medium- and structure- for a news site. I can't think of a better use of the blog format. And conversely, I can't think why you would tie yourself in knots trying to manage all that content, when any blogging software will manage it all for you, sorted by day, month, year, as well as by tag!
I think to not use a blog for this would be just asking for tons of extra workload for no reason.
The only question becomes which blogging platform to use. They're all pretty easy. You can have a blogspot blog via blogger set up within minutes (of course, tweaking it and making it 'unique' takes somewhat longer!).
If you use blogger, you can buy a domain and point it at your blog (so that your blog is www.example.com instead of example.blogspot.com), or you can FTP to a server of your choice.
Wordpress is the other main option, and tends to be the platform of choice for most "serious" bloggers. Many hosting services have wordpress pre-installed, so you just set it up, and choose a theme (there are thousands of free themes out there, and plenty more that you can pay for).
Blogger and Wordpress are both optimised for SEO in several ways. My recommendation is buy a domain name, go to your hosting service, and set up a wordpress blog. Find a professional-looking wordpress theme, tweak it a bit, and you're away.
The blogspot should be your choice simply because you are focused on a particular kind of topic. You definitely don't want to distract your readers' attention and you don't want to get their attention on a topic that is not related to yours. If you have a site with loads of different info jumbled up then the users will be browsing the info without even having a goal or a topic to search. That is why you need a blog with a powerful content that has powerful headlines attracting the visitors. The rest of it is monetizing. Best of luck.
|If you want businesses to access your site then stay off any blogging service. I know that our office firewall blocks Blogspot. |
I'm curious as the the rationale for this?
Has your management concluded that information on blog sites is less valuable than information found elsewhere? More unreliable? Frivolous, and not covering business topics? Or is the concern to prevent employees from blogging themselves?
Dunno what your company does, but I can't imagine this policy in a software company, for example. I find that I often find that either a blog or a forum provides the ONLY answer to tough problems. More than once, I've found just a single blog providing the only available "how to" on a given topic.
|I don't know how Blogspot works - you definitely want to have your own domain name. |
One can have a blog on his own domain - so the question at the start of the thread remains unanswered, with farmboy seeming to be on vacation as Frida indicates.
Well, he's been away since the thread was started. I wonder whether he's read the posts after his opening one.
I'm adding blogging to a couple of my existing sites with blogger. You can opt for your own hosting. You set up an ftp account and a folder for the blog on your host (usually /blog)
Then you go into blogger and fiddle with the settings to get things working. (ie, some hosts require the ftp login to be email@example.com and others just want the user ID.).. Set up a specific FTP account that just gives access to the blog folder and below to limit your exposure)
That has been working OK although getting the templates to match the site is a bit tedious.
I have a domain I've been wanting to do something with for a while. Blogger also allows the option of pointing your domain to the blogger hosted blog.
If you do set up a blog, I found some info on pointing the XML feed to google and yahoo sitemaps. It's pretty easy to do.
|That has been working OK although getting the templates to match the site is a bit tedious |
If you've got your own domain and your own hosting, why are you using blogger rather than wordpress? Do you prefer blogger? Wordpress seems to be more customisable.
I would not use blogspot as it does not allow for custimization at the same level as wordpress or several other blogging software options.
With Wordpress you can create "pages" so that your blog acts like a static site and still have the blogging function as well. That's your best bet - two in one with some great open source software.
blogger and wordpress: they're the two I have used. Despite both being customisable, they have a different "look and feel" to each other. Your "out of the wrapper" blogger is better looking than your "out of the wrapper" wordpress, and I've seen people do things with blogger I didn't think were possible. However wordpress is more versatile, especially given the thousands - and thousands - of themes/templates around.
I know that another major alternative is typepad, but I've never looked into it.
Anyone got insights to share about typepad? Is it open source? Is it good?
|why are you using blogger rather than wordpress? |
Either one would have been good. I had set Wordpress up for a client a while back, right before there was some security hole. Wordpress seemed pretty good but customizing it semmed a little tedious.
Blogger just seems a little easier to customize for me and what I need to do right now.
Also, I had heard that there were some issues with wordpress and getting spidered properly (I may be wrong on that.).. I figured that since Blogger was owned by Google they either have the search engine end figured out or they will shortly (Again, that could be a wrong assumption)
Anyway, it was one of those times where I went with the thinking of George Patton:
I could get blogger up and running quickly for a couple of sites.
|I would rather have a good plan today than a perfect plan two weeks from now -- General George S. Patton |
Anyone planning on putting up a blog should compare the major choices though
I use Wordpress installed at my own host for just about any new site I do. It's works great as a CMS to look like a regular site. Of course it works great as a blog too.
There are some plugins that really help when using Wordpress as a CMS.
"Fold Page List" displays a folding page tree. There are also plugins to create static front pages or leave content that is sticky to the front page. There are also some hacks and plugins to make "wordpress seo friendly"
It's almost unlimited what you can do with it.
With Blogger, you are stuck with their search bar at the top of every page. This dilutes your brand, which may be a concern if you are positioning yourself as a “company” rather than a solo journo/commentator.
If you want to use Blogger with your own domain name, you’ll need a web hosting account. And you’re stuck with their “Classic template” which is another branding hit.
Blogger maintains the blog application automatically. Compare that to WP or Movable Type, where you will need to upgrade every year or so.
WP and MT are for hands-on people who like to mess with their own code. You can do more design and content customization with them, including build static pages.
As someone who has built a bunch of business, pro-bono, and personal blogs based on MT, I really admire the simplicity of Blogger. It’s like going from a stick shift to a slushbox. But if I was trying to make a more corporate-looking news site – and avoid the MFA look – I’d think hard about spending the extra money and time.
Good accessment fideaux.
Blogger/blogspot is a simple way to get your message out but because it's "so easy" to set up I have a hard time respecting blogger/blogspot sites. There seems to be a good percentage of them that are splogs (spam blogs) or blogs set up by people who have never had a site before and are thrilled they can put something up on their own. (which is really the target audience for blogger in my mind)
In other words since there's a smaller percentage of "serious/company websites" using blogger I wouldn't want to risk visitors quickly leaving my site because they assume I'm a splog from their past experience. The reality is visitors decide quickly whether they think you have value regardless how much great content you have.
Blogger is a wonderful tool - I just wouldn't put a company site on it. If I wanted a personal or hobby site - it's great. It might also work well if your target group is technically unsavvy since they probably wouldn't notice the difference between Blogger and other options anyway. : )
If you really want to use blogger than my advice is to make sure you have your own domain name. That way if you decide to move your site to a different cms later you don't lose the value of the content and links you have on mycompany.blogspot.com with search engines.
I wouldn't use blogspot for lot of reason. There are some exceptions though. I you are expecting to get lot of DOS attack, spam, hate mail, or huge surge in traffic from time to time, then go with blogspot(and then only if you can't handle that kind of traffic).
Don't forget drupal.
Wordpress is pretty good for starters, you can find lot of host who will have it preinstalled.
I personally take blogspot article with little bit of skepticism. What kind of legitimate company can't fork few hundred for a website?
Unless I skipped over it, some important points have been missed. Wordpress has a blogspot type service too. Check it out. The advantage that this service and blogspot have over wordpress on your own domain, is that if you build a good blog, you may get traffic for being part of the network. Blogspot has a "next blog" type link. They also have a "flag" feature so don't spam them.
Wordpress has other features to make you part of their network. I have no idea whatsoever how much traffic either generate, as I don't blog on either service.
I did try both services to see their features, but didn't really make any posts. Blogspot doesn't come close to wordpress. Development pretty much died when Google took over. Wordpress is a dynamic company. Sometimes I find their ideas and coding fantastic. Other times exasperating.
You don't have to use Blogspot to have a blog! But there definitely are advantages to using a blog program (pings, comments, trackbacks ...). I recommend using WordPress on your own domain. So just grab a shared hosting account that offers WordPress or allows you to install it (you'll need PHP and MySQL).
Yes, Drupal worth a look.
Some impressive looking newspapers run w Drupal - tho much technical stuff has also helped those looking best. (googling for drupal and newspapers should bring results; there's a group dedicated to newspapers built w drupal. No paper, of course, so whether in time will get another word for such things, I dunno.)
Without custom coding, still allows you to do plenty.
fideaux is incorrect about having the Blogger navbar atop the main page. I have six or eight blogs on blogspot (two hosted on my own site) and the navbar is removable.
It should be pointed out, also, if using Blogspot, meta tags are pre-set to "nofollow" on links. Easy to change, however.
Overall, this thread turned out to be rather amusing just to see the different opinions and to find out that I actually know more about blogging than a lot of the commentators.
A blog, for news on a specific topic especially, makes tons of sense. I do one on baseball and one on stocks. They rock. The others are less focused or seasonal.
One of the major problem of blogger that some part of the title is fixed and you cannot actually customize it to full satisfaction.
But having a blog is much better because of the Web 2.0 concept we can share news through feeds, RSS and all.
|But having a blog is much better because of the Web 2.0 concept we can share news through feeds, RSS and all. |
and if you're really successful, you can even build a community of commenters.
I find Blogger to be not very good. If you want to go the hosted blog route, I suggest Typepad -- you have to pay a little for it, but it is way, way better than Blogger.
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