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Community Building and User Generated Content Forum

    
Facebook changing the "Become a fan" to "Like"
maximillianos




msg:4107768
 7:06 pm on Mar 31, 2010 (gmt 0)

Hadn't seen anyone else talking about this yet, so thought I'd post it:

[newsblogs.chicagotribune.com ]

I personally like the "Become a fan" lingo. But oh well.

 

rogerd




msg:4108312
 2:51 pm on Apr 1, 2010 (gmt 0)

A subtle change, but perhaps a lower threshold for a user action? Less of a "commitment?"

wkathome




msg:4108322
 3:08 pm on Apr 1, 2010 (gmt 0)

I was never a fan of "Become a Fan" myself, especially when you have members that you barely know asking you to become their fan. Seemed kind of silly to me.

maximillianos




msg:4108439
 5:53 pm on Apr 1, 2010 (gmt 0)

It will be interesting for sure, since so many folks have invested in the "become a fan" terminology. They have custom buttons made, custom instructions/text, links/newsletters, etc all referencing "become a fan". I've seen some companies even put it in their print ads in magazines, etc.

Definitely a lower threshold. We'll all hopefully benefit from it.

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