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Community supporter signs/medals/logos/etc. Good idea?
Can it hurt to distinguish members who buy from you?
bcc1234




msg:3913948
 10:18 pm on May 14, 2009 (gmt 0)

I want to add some sort of an emblem to a forum user accounts indicating that a person is a supporter of the community for each user that orders something from me.

The way I want to do it is to have a small logo and a sign listen under avatar.

It would last for 3 months after they place an order for one of my products. If they order again, the count down is re-set for another 3 months.

On one hand, I want to encourage more orders from more users, duh! But on the other hand, I want people who order from me to feel proud that their money is being used to help run the community.

I spend about 80% of revenue back into ads and maintenance. So orders are really important to me.

But I don't know if adding a logo would cause some of the paying customers to become arrogant towards the people who use the forum but don't buy from me.

Just to make it clear, I'm not talking about paid memberships vs. free users. The forum is free. But I promote products to the community. And most of the orders come from people who frequent the forum.

Also, I'm worried about a possible backlash from people who can't afford to buy stuff. I don't want them to feel inferior in any way.

Additionally, I'm worried about paying customers getting upset that they logo is taken away after 3 months (or some other period of time).

Does anyone have any experience with something like this?

 

tangor




msg:3913961
 10:39 pm on May 14, 2009 (gmt 0)

You have already expressed enough concerns for the negative aspects. There's a question why you'd want to go forward?

Recognizing supporters is okay. Look to this forum for examples, but those examples are recognition of work, not spending.

If buying product is something desired then reward that sector with a members only forum... gives them recognition for their above effort and does not negate the no purchasers for failing to purchase.

But tagging folks with a logo that says I bought and you didn't... might not have the effect desired.

rogerd




msg:3914721
 9:35 pm on May 15, 2009 (gmt 0)

You could start by making a very subtle distinction and watch the early remarks to get reactions. If they are bad, you could kill off the feature before much of the community has noticed.

bcc1234




msg:3914903
 10:58 am on May 16, 2009 (gmt 0)

You could start by making a very subtle distinction and watch the early remarks to get reactions. If they are bad, you could kill off the feature before much of the community has noticed.

I'm pretty sure that the moment I add the icon, someone will start a post "what is it?" So it would be out for everyone to see.

But I think I'm going to try it anyway.

I've had other decisions in the past when I hesitated, but they turned out to have been great decisions.

And most of the time I made mistakes, the fallout was much smaller than I anticipated.

gpilling




msg:3937736
 3:48 pm on Jun 21, 2009 (gmt 0)

@bcc1234

So what happened? Is it in place yet?

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