Msg#: 3730352 posted 9:17 pm on Aug 25, 2008 (gmt 0)
Lots of reasons. Most of them, though, don't involve monetizing the blog itself. Only the busiests blogs have enough good traffic to monetize in a meaningful way.
A few possibilities: - self expression - increase credibility in their industry - promote a particular viewpoint - network with others who share an interest (via comments, linkbacks, etc.) - add interactivity to a static website - bring a new source of traffic to an existing or new site
Msg#: 3730352 posted 3:25 pm on Aug 26, 2008 (gmt 0)
Sorry, there was a typo, should have read, "only the busiest blogs."
By that I meant very high volume blogs that generate tens of thousands of pageviews (or more) per day. Most startup blogs generate only hundreds of pageviews, if they are lucky. And even a blog that generates a thousand or two pageviews a day (a moderately popular blog) is unlikely to generate much more than coffee-money. (An exception would be a blog on a topic with strong monetization potential or one that can attract paid sponsors who are more interested in branding than absolute pageview numbers.)
I don't want to over-generalize, but I think any blog started with the objective of monetization is almost certainly doomed to fail. Blogs become successful when readers connect with the passion or insight of the author. Good blogging takes real effort, and the financial rewards (at least in the first year or two) are unlikely to justify the time and effort.
yes Blogs- Good for posting and writing and news and sharing and another way to censor a market , rewards yes, many, so many A few possibilities: - self expression (not advised) - increase credibility in their industry ( 2 thumbs up goes great with a portfolio) - promote a particular viewpoint (same smell - network with others who share an interest (via comments, (linkbacks, etc.) (this goes with the other 2) - add interactivity to a static website (Oh yes a must have) - bring a new source of traffic to an existing or new site ( free Linkage sweets)