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China's Microblogging Service, Sina Weibo, Adds Premium Features For a Fee
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msg:4467528
 9:14 am on Jun 20, 2012 (gmt 0)

China's Microblogging Service, Sina Weibo, Adds Premium Features For a Fee [bbc.co.uk]
Sina Weibo, China's biggest Twitter-like microblogging platform, has introduced a membership charge for premium features.

For a monthly fee of 10 yuan ($1.57, 1) its 300 million users can add personalised pages, voice posts and better security, among other services.

The move could help return the firm to profit. It posted a $13.7m (9m) loss for its first quarter in May.

One analyst called it a "bold move", adding Twitter was unlikely to follow.


 

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