homepage Welcome to WebmasterWorld Guest from 54.211.157.103
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member

Home / Forums Index / Search Engines / Asia and Pacific Region
Forum Library, Charter, Moderators: bill

Asia and Pacific Region Forum

    
Naver seperation from Overture Korean is live
Olney




msg:4254049
 1:25 am on Jan 17, 2011 (gmt 0)

From January 1st Never finally moved away from the Overture Korea platform (Panama).
As of the 1st you have to deal directly with Naver. Overture Korea still has Daum & other engines but lost a huge portion of the market share.

 

bill




msg:4254533
 7:24 am on Jan 18, 2011 (gmt 0)

So Naver has their own PPC platform now? Do they syndicate out to other networks, or just the Naver properties?

How long do you think Overture Korea can survive now?

Olney




msg:4254546
 8:47 am on Jan 18, 2011 (gmt 0)

Overture Korea can still survive. It still has way more inventory than Google because of Daum. I don't have the specs on their syndicate but just Naver's network is enough.
Now setting up accounts with Naver directly that's a whole different post, believe me.

bill




msg:4254933
 1:15 am on Jan 19, 2011 (gmt 0)

Now setting up accounts with Naver directly that's a whole different post, believe me.

I'll have to look forward to that one then. That could be quite handy.

Olney




msg:4254959
 3:10 am on Jan 19, 2011 (gmt 0)

I'll have to look forward to that one then. That could be quite handy.


Unfortunately from working on the Agency side I can't write about it in detail. I'll just give the heads up do it way in advance. You go from working from an international friendly environment (Overture) to very local with Naver. Naver didn't have the need to be international savvy before because international advertisers just ran campaigns through the Panama platform.

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Search Engines / Asia and Pacific Region
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved