Can Naver Survive Japan on Second Attempt? [koreatimes.co.kr]
The search menus include the usual suspects in Web search, images and blogs, but also a question-and-answer message board that shows the latest hot topics in cyberspace and a new feature called "Matome," which is a Japanese word for "arranging."
Matome follows the success formula of Knowledge Search -- which allowed users to edit search results -- and expands it, making it a cross between Web search and Wikipedia.
Users are allowed to create a page dedicated to a certain topic and fill it with a variety of content, which will be exposed as search results. Users could also create a links collection page for text, images, videos, quotes and chat. For example, a Web page named "Tokyo Tourism Guide" could have users posting articles about tourist attractions, latest culture events, restaurant reviews and provide a collection of links on photos, videos and tourism Web sites.