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Asia and Pacific Region Forum

link development in China

5+ Year Member

Msg#: 3563536 posted 5:23 am on Feb 1, 2008 (gmt 0)

Is anybody doing link development in China (not HK or TW, the mainland)? I've had someone working on this for the past few months and she says it's 100% link exchange & purchase (ie nothing for free). Is that your experience?



5+ Year Member

Msg#: 3563536 posted 7:18 am on Feb 2, 2008 (gmt 0)

That seems to be the case for me - I am focusing on mainland China and it all seems to be about link exchanges and paid links. Would be interested to know what strategies people have used if they are able to get free ones


5+ Year Member

Msg#: 3563536 posted 5:50 am on Feb 3, 2008 (gmt 0)

Depend on what is your website is about.
If just introduce your product,or nothing interesting,or really have low pagerank, hard to find link, of course.
Chinese webmaster same as webmasters in other country.If you have high pr, good traffic , we'd like to exchange link with you.


5+ Year Member

Msg#: 3563536 posted 6:36 am on Feb 7, 2008 (gmt 0)

Been over in beijing for a few years now and it's all about guanxi (personal relations). If you are not someones friend from their layers of connections they will not give you a link very easily. If you are a foreigner asking for links it's even harder.

Plus marketing and advertising is not in anyones top 10 things to do (except to foreigners). Chinese work on building the relations first, if time's an issue you will have to buy your guanxi


5+ Year Member

Msg#: 3563536 posted 2:57 pm on Feb 27, 2008 (gmt 0)



5+ Year Member

Msg#: 3563536 posted 1:54 am on Feb 28, 2008 (gmt 0)

That makes it sound like you can't have junior people working on link building. We're not foreign (I have a person from Beijing working on this), but if you are a typical link builder profile (ie just out of school), how can you do this work effectively in China? Is it better to try to go through internal channels to find more senior people who have better contacts in China?

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