Baidu.com, China's most popular search engine, reportedly plans to announce details of a European expansion later this month.
The announcement will be made by Baidu CFO Shawn Wang at a Nasdaq investor conference this month, according to the Sunday Telegraph. That event, where Wang is a scheduled speaker, will be held in London on 19 June.
The Sunday Telegraph report did not offer details of Baidu's plans, including when the company planned to launch a European site or what language the site would use. However, the report hinted Baidu's planned site will be targeted at younger internet users in a bid to compete with Google in Europe.
Baidu hasn't confirmed this yet, but a number of sources are mentoning this news already.
Msg#: 3358633 posted 11:46 am on Jun 5, 2007 (gmt 0)
one of the guys I work with does chinese seo, and from what he tells me (take this with a grain of salt, ya?), it's a lot of the older school seo - less links and more on page content, keyword richness etc.
interesting thing about baidu - any search for a music/movie related search will get you mp3s, videos or whatever media is relevant. Interesting copyright laws the chinese have.
Msg#: 3358633 posted 4:35 pm on Jun 8, 2007 (gmt 0)
If it's ture, this will be the second expansion after the launching of Baidu Japan. But the new venture maybe more difficult as Europe itself has many countries and languages. Nobody can eat all the cake.