Hi everyone, on our site, we have about 50% traffic from Google, 20% direct traffic. What I have discovered is that the percentage of new visits from both traffic sources are very close, to be 75%.
Now I think I need some clarification on a basic understanding of GA. If I select a time period of 1 Jan - 31 Mar, and someone visited us directly on 2 Jan by typing the URL. If we also assume that that person has previously visited us 2 weeks ago (therefore outside my time frame) from Google, would this visit on 2 Jan be counted as a direct visit? Would it be counted as a new visit?
I guess my question is if it being a direct/new visit has anything to do with the selected time window?
The quick-and-easy answer is that probably no one knows. My site gets typically 60% new and 40% returning on both Adsense and Piwik reports so there is a cookie somewhere that both of them are looking at.