| Google Analytics bounce rate definition can't be correct
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defanjos
msg:4358834 | 5:09 pm on Sep 5, 2011 (gmt 0) |
This is the definition Google A. gives for bounce rate:
The percentage of single page visits resulting from this set of pages or page.
A certain page on my site shows the following:
Bounce Rate:
75.00%
Navigation Summary:
2.99% Entrances
97.01% Previous Pages
2.94% Exits
97.06% Next Pages
How can the bounce rate be 75% if 97.06% went to other pages on the site?
Is there a time component (duration of page visit) to Google's definition of "single page visits"?
Can someone explain this to me - I am confused.
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still
msg:4358954 | 4:21 am on Sep 6, 2011 (gmt 0) |
75% bounce rate of 3% entrances.
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lucy24
msg:4358974 | 7:15 am on Sep 6, 2011 (gmt 0) |
Tentative conclusion: Do not try to improve the SERP ranking of this particular page, because it is far more successful in mid-visit than if it's the first page users see.
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defanjos
msg:4359041 | 1:13 pm on Sep 6, 2011 (gmt 0) |
It makes sense now, thanks you both.
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