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Tracking Inbound Clicks from Banner Ads
rwilson




msg:4258586
 8:01 pm on Jan 26, 2011 (gmt 0)

I need to give a url to several site owners who are going to display my ads, what is the best way to track all of the inbound traffic while having only one landing page?

 

ewanfisher




msg:4258990
 4:48 pm on Jan 27, 2011 (gmt 0)

Hi,

This depends on the analytics package you are using.

If you are using Google Analytics you should use the URL Builder tool [google.com].

rwilson




msg:4259516
 4:17 pm on Jan 28, 2011 (gmt 0)

Very cool, thank you very much!

rwilson




msg:4259536
 4:49 pm on Jan 28, 2011 (gmt 0)

I created a custom report that drilled down page, campaign, source/medium and ad content. Works for me!

rwilson




msg:4259614
 6:11 pm on Jan 28, 2011 (gmt 0)

Is there a way to use the tracking url and rewrite or redirect the url to look cleaner once the visitor is on the page?

http://www.example.com/landingpage.html?utm_source=example-publisher&utm_medium=banner&utm_content=leaderboard&utm_campaign=example-ad-campaign
TO
http://www.example.com/landingpage.html

would mod_rewrite work with this?

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