We have a large portion of our site that we do not place the GA script on for security compliance reasons. We generally send people to a page with GA script and the ultimate goal is to funnel them to a page that unfortunately doesn't have GA script.
Whens someone goes to one of the pages without GA, does that count as a bounce? If this is the case isn't it unfair to have bounce rates affect quality scores?
So regarding QS, what does bounce rate measurement is used? I've read in numerous places that bounce rate affects quality score. I never thought it did until recently but the more I search the more I find people talking about it.