| Google Analytics discrepancy on outgoing clicks
Client says he receives less clicks than reported by my Event report |
hairycoo
msg:4191974 | 2:47 pm on Aug 25, 2010 (gmt 0) |
I am tracking outgoing clicks to a client site using event tracking. When I go to Outgoing links+Click category I have 165 unique events recorded.
They also use analytics and when they go to Referring sites>My site they get a lower number of clicks (135) than those reported by my Event report.
Can anyone help explain what could cause this?
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jcoronella
msg:4192623 | 4:28 pm on Aug 26, 2010 (gmt 0) |
Your outgoing tracking is using javascript events added to outgoing links.
Their incoming tracking is using the referer string from the browser.
Both have errors and are not supported 100% of the time. A lot of browsers can be set to disallow referers, and javascript redirects can block them too.
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