Msg#: 4097954 posted 1:17 pm on Mar 30, 2010 (gmt 0)
Do you use the Google URL builder to create custom URLs that GA can track? We found that using that significantly increased the Twitter referrals being reported in GA -- from a few hundreds a day to a few thousands.
The Snip-n-Tag plugin in Firefox easily creates Bitly shortened URLs with the GA utm codes added. This makes the creation of URLs that GA can track a breeze.
I add something like &source=twitter onto the URL before I shorten it. Then even if the landing page gets reengineered and put through adifferent shortener, I can see the traffic that came as a result of the twitter links.
This can then be tracked as a campaign or series of campaigns in Yahoo Web Analytics. I expect GA can do similar?