rj87uk

msg:3573377 | 11:43 pm on Feb 12, 2008 (gmt 0) |
Could you not get them to use two phone numbers and when someone enters the website via PPC + your code you could show the different number and thus track how many calls come from your PPC efforts? RJ
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restless

msg:3573388 | 11:50 pm on Feb 12, 2008 (gmt 0) |
that's a good idea, some clients will not want to or have the option to do that though.
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iohannis

msg:3573610 | 7:16 am on Feb 13, 2008 (gmt 0) |
Have you considered using some form of click-to-call functionality? [google.com...] [clicktocall.eu...] [en.wikipedia.org...]
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devitnow

msg:3574845 | 1:59 pm on Feb 14, 2008 (gmt 0) |
Rj87uk's solution is a good one because you can match the keyword that delivered the conversion this way. There's also nice solution out there which can provide you with offline phone call tracking and it can bring the conversion reports back into your analytics pacakge. Just google for 'offline phone call tracking'
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