homepage Welcome to WebmasterWorld Guest from 54.237.213.31
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member

Home / Forums Index / Search Engines / Alternative Search Engines
Forum Library, Charter, Moderators: bakedjake

Alternative Search Engines Forum

    
AOL Plans In The Spotlight
Possible Yahoo Sale Puts Focus On AOL
engine

WebmasterWorld Administrator engine us a WebmasterWorld Top Contributor of All Time 10+ Year Member Top Contributors Of The Month



 
Msg#: 3565790 posted 2:29 pm on Feb 4, 2008 (gmt 0)

Microsoft's $44.6 billion bid for Yahoo on Friday revived debate about AOL's plan to remake itself as an online advertising company and whether it might too become a target for acquisition.

AOL has been on a tear assembling an advertising network called Platform A that is meant to be the basis for the company's future growth. At the same time, discussions have surfaced occasionally at AOL's corporate parent, Time Warner, over whether the subsidiary should be spun out in part or whole.

AOL Plans In The Spotlight [washingtonpost.com]

 

mack

WebmasterWorld Administrator mack us a WebmasterWorld Top Contributor of All Time 10+ Year Member



 
Msg#: 3565790 posted 3:19 am on Feb 6, 2008 (gmt 0)

I think the aol brand is destined to the realms of history. As an isp it has its merits, but I just can't see AOL surviving as a portal, searchengine, or web property.

If MS manages to obtain a controling margin at yahoo the gap between Google and Microsoft will rocket away from the rest of the pack.

I think this will make the search market a lot more harsh for all but the top tier search engines.

If AOL is to survive even in its current state they will need to pull off something very special.

Mack.

jmccormac

WebmasterWorld Senior Member 10+ Year Member Top Contributors Of The Month



 
Msg#: 3565790 posted 4:12 am on Feb 6, 2008 (gmt 0)

If AOL is to survive even in its current state they will need to pull off something very special.
What if it directed all its NXDOMAIN traffic to PPC advertising pages?

Though it is very much caught in the crossfire.

Regards...jmcc

Global Options:
 top home search open messages active posts  
 

Home / Forums Index / Search Engines / Alternative Search Engines
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved