homepage Welcome to WebmasterWorld Guest from
register, free tools, login, search, pro membership, help, library, announcements, recent posts, open posts,
Become a Pro Member

Home / Forums Index / Advertising / Affiliates
Forum Library, Charter, Moderators: eljefe3 & skibum

Affiliates Forum

Top CPM Banner Ad Networks?
List your favorite, highest-paying networks

5+ Year Member

Msg#: 3200675 posted 9:51 am on Dec 27, 2006 (gmt 0)

I have recently received many emails from a variety of CPM banner ad companies claiming high CPMs for my site.

I don't have the time to test each and every ad network, so I figured I could draw on the experiences of WebmasterWorld members.

Currently I am only familiar with ValueClick Media and I am very pleased with the earnings and the high CPMs.

I have received emails from a whole slew of networks, and even signed up for a few on my own. Your opinions, experiences, and advice are appreciated.

Ad Pepper
Active Response Group (formerly Oridian)
CPX Interactive
Burst Media
Real Tech Network

Furthermore, I've heard good things about Casale and Tribalfusion, but haven't signed up yet.

As you can see I am understandably confused. If anyone is familiar with any of these networks, please share your advice.

Thanks a million. ;)



WebmasterWorld Senior Member 10+ Year Member

Msg#: 3200675 posted 12:22 pm on Dec 28, 2006 (gmt 0)

I am happy with Valueclick (formerly Fastclick) and Casale.

I use Burst! minimally but, generally, they just annoy me with their lower payouts, high default rates, poor statistics, irrelevant and constant emails and self-defeating rules. (I'd love to hear if anyone has had a positive experience with Burst! because to date in my experience they have compared dismally with ValueClick).

I don't use any of the other CPM networks at present.


5+ Year Member

Msg#: 3200675 posted 11:18 pm on Dec 28, 2006 (gmt 0)

I have heard the same thing about Burst from other people before. Thanks for the advice. I was never really impressed with their interface.


5+ Year Member

Msg#: 3200675 posted 7:15 pm on Jan 1, 2007 (gmt 0)

I use burst and tribalfusion. TF seem to pay slightly better but, if you get the opporuntity, I would also try to join Burst and give them a shot... I've been with them for years and they are very reliable.


5+ Year Member

Msg#: 3200675 posted 11:52 pm on Jan 3, 2007 (gmt 0)

Thanks webmednet. I agree with you. If Burst is reliable and they pay well, then I can get over their poor interface and give them a fair shot.

So, I am curious, what do you do with the rest of the impressions Burst can't fill? Send them over to other networks? Do the other networks still deliver high-paying ads if they know that they are receiving default impressions (which may mean lower quality traffic)?


WebmasterWorld Senior Member 10+ Year Member

Msg#: 3200675 posted 3:31 pm on Jan 9, 2007 (gmt 0)

Tribalfusion has worked well for us over the years. Very reliable and consistent earnings... They seem to pay better than the others. But they are picky on who they let in ...


5+ Year Member

Msg#: 3200675 posted 2:56 am on Jan 10, 2007 (gmt 0)

is any of these better than ad google?


WebmasterWorld Senior Member 10+ Year Member

Msg#: 3200675 posted 8:36 pm on Jan 12, 2007 (gmt 0)

Not in my experience, but then it's not like you have to choose between them.

On most of my pages I have an adsense leaderboard near the top, a CPM banner slightly lower, an adsense medium rectangle slightly further down, two CPM skyscrapers (from different networks) down the right-hand side of the page and two CPM medium rectangles (again, from different networks) towards the bottom of the page.

There is plenty of information, tables, headings and graphics on the pages and lots of whitespace so nothing looks too cluttered.

Some of my friends suggested a while back that I lose the CPM creatives. I got rid of them for several months and basically lost the revenue stream, though I noticed my visitor numbers didn't increase any faster. Then I put the CPM creatives back, regained the revenue stream and my visitor numbers carried on increasing just as they had the whole time.

My conclusion: people are less bothered by CPM banners than they say they are. In four years I've still not seen anyone come close to Fastclick / Valueclick Media.


5+ Year Member

Msg#: 3200675 posted 8:53 pm on Jan 17, 2007 (gmt 0)

You could also try globalinteractive.com who use the Yield-Manager serving software.

Global Options:
 top home search open messages active posts  

Home / Forums Index / Advertising / Affiliates
rss feed

All trademarks and copyrights held by respective owners. Member comments are owned by the poster.
Home ¦ Free Tools ¦ Terms of Service ¦ Privacy Policy ¦ Report Problem ¦ About ¦ Library ¦ Newsletter
WebmasterWorld is a Developer Shed Community owned by Jim Boykin.
© Webmaster World 1996-2014 all rights reserved