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Marketing hung between Security Vs Non-Tech Users
What should I do here?
AjiNIMC




msg:3431045
 10:52 am on Aug 24, 2007 (gmt 0)

Popups? Security word in it? Oh God what is it? Is it safe?

These are questions going inside many visitors who are clicking on a https link from a http page or when a visitor is redirected from a http to https.

Security
This is done for the security of the visitor and the message in the popup box is also very descriptive which says, "You are about to view pages over a secure connection. Any information you exchange with this cannot be viewed by anyone else on the web." They just need to click on the ok button. This happens when your browser settings is switched on for "Warn if changing between secure and non-secure mode" (Under Advance tab for IE).

Non-Tech
Visitors are getting scared with these pop ups as they are not very technical and ready to read these lines.

As a marketing guy you are hung between security and non-tech users, what should one do here?

Thanks,
AjiNIMC

"I think I am worrying too much but hey I am paid for it :)"

[edited by: AjiNIMC at 11:05 am (utc) on Aug. 24, 2007]

 

Quadrille




msg:3431059
 11:21 am on Aug 24, 2007 (gmt 0)

Warn them it's coming. You can do no more!

It's a fairly standard occurrence; once people have done it a couple of times, they cease to be surprised, so I doubt it's as big an issue as it seems.

AjiNIMC




msg:3431200
 2:07 pm on Aug 24, 2007 (gmt 0)

Thanks, even I was planning for an intermediate step with explanation but I generally like to keep things very simple for users.

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